For those who have never been to Italy, or perhaps never even left their own country or continent.. Italians take coffee very, VERY seriously.

It is far easier there to get a permit (is one even required?) to sell alcohol in a cafe than to make/sell coffee, which requires special training and certifications..

This may also be true of other countries, but I only know about Italy -- never drank any kind of coffee before visiting there.

Cheers