In reply to:

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For that, you'll probably have to buy the senior execs a couple of hundred cases as well

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By which time they'll all be so drunk that they'll have forgotten what we got them the beer for

Personally, I'd keep the beer, drink it myself, and probably end up talking to the empeg anyway...

"[hic] ...yer my besht mate, so y'are... [hic]"

...and the room will start spinning just like the Toilet Floor visual...