There's also the difference between in-state and out-of-state tuition. William & Mary, for instance, cost me around $10,000 the first year I was there (different housing situations after that). For people out of state, most paid over $22,000 a year. What's even better (for me) is that over the time I was there, the in-state tuition was frozen, while out of state rose every year.
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Matt