The Boot Camp thread was already started by Snoop. I thought they'd be introducing at least one physical product at the same time as this debut, so that much caught me by surprise.

http://empegbbs.com/ubbthreads/showflat.php/Cat/0/Number/279370/an/0/page/0#279370

Though this thread has a more obvious title and will likely be noticed right away.

Bruno