Frankly, since you own an empeg, you probably wouldn't. However there is a huge group (100x easy, and I'd even wager it is closer to 1000x the empeg user base) of people who have MP3's on their computers, but don't have a way to play them other than through their PC's. This type of product would allow them to tap the power of MP3 with a lower technology hurdle.

The participants in this forum are probably not likely candidates for such a tool, but we all probably know several people who would be...