You can always bullshit your way into the job. "Sure, I do web development!"

That's what everyone else does. I'm constantly dealing with people in this industry who don't know squat about software development, yet they somehow manage to keep highly-paid positions.

Generally, when they find that you don't have the technical skills they require, they'll promote you into management. Or better yet, research. Don't laugh, I've watched it happen right before my eyes, Scott Adams was not kidding about "The Dilbert Principle".

I was once told a story about a relative who got a job operating a crane. He'd never done it before. When asked if he was certified on that crane, he said "yes", and got the job. Then he asked one of the other guys on the job to show him how to run the thing...