Well he's even showing up in NBC's coverage of the NBA. Like during the halftime show they'll say "brought to you by Verizon" and he'll walk across the screen and do the frickin' slogan right there.

The worst part is Verizon's cellular coverage in the Philly suburbs is an atrocity, and they show the guy out in the middle of cornfields getting a perfect signal. So the answer to "can you hear me now" is an emphatic "no" around here.

I've even heard sportscasters scrambling to use "can you hear me now" in their home run calls. Sigh. This whole advertising thing has gotten way out of hand. Pretty soon we're going to start having kids born with corporate logos branded into their skin somehow.