So what about users from countries who write right->left?

Well, naturally, they're screwed. That is, if they can't grasp which way to scroll after trying it for a second or two.

And as you mentioned (and as I mentioned) turning the dial on an older TV does make the channel count increase. It's moving "forward" through the channel list.

But, even through my examples, I am only arguing that it is more natural than the opposite. Or natural enough that a large number of people will pick it up. I am not arguing that it is the ideal input for a vertical list. Nor am I suggesting we lose the horizontal functionality we now have. Vertical browsing should only be considered as an addition to the current feature set in my opinion. I dig the horizontal menus. But I want an optional vertical method to browse the playlists/tracks/soup views.

Bruno