It's not standard, no, it's a custom cable. You could extend it by cutting it and wiring it to more ribbon cable (this would also mean you wouldn't have to try getting hold of 1mm pitch ribbon, which is harder to find than the normal 1.27mm stuff) but as I have said before, this is NOT recommended as the signals are 3.3v unbuffered.

You may damage the player or display, or it may work fine. I've not tried it.

Hugo