Well, I have this specific thing I do with the custom logo, which is why the custom logo screen time is important to me.

What I do, is I take the image from the boot animation, the last frame with Tux in his final position. Then I erase the Empeg logo and put my name and work phone number in place of the empeg logo. That's my custom logo: The contact info in case the player is lost or recovered from a theft. And Tux standing there, still, next to my contact info.

You're right, I could incorporate that into the animation if I wanted. But I like the idea of having the logo and the animation be two separate things, with the animation being the "official" part of it, and the logo being the "personal" part of it.