Tread on Apex TV's from a few months ago.
I personally wouldn't buy any television right now for the long term. HDTV prices are going to drop as the "deadline" for switching all TV signals to HDTV approaches. Plasma TV prices are starting to sink too. I think 32" or larger HDTV plasmas might be in the $500 range in a year or two if those trends continue.
I bought a 31" (yes, 31") Sanyo non-flatscreen TV at Wal*Mart for around $380 last year. Other than one inch diagonal size and a flat screen, this Apex model doesn't seem to have anything mine doesn't have. Is a flat screen really that big of a deal on a regular old tube TV? I've watched a Sony Vega before and wasn't all that spellbound. I think it's marketing hype.