Cartalk did a survey and found that the ten most popular cars amongst lesbians included four Subarus, with the Outback (modified Legacy) at the top, confirming popular notions. I'm working from memory on the Cartalk thing, as they've taken it off their web site. Also, Subaru has Martina Navratilova as a spokesperson and sponsors lots of GLAAD events.
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Bitt Faulk