I don't pay much attention to adjusted totals like these. They're a curiosity, sure, but there are too many other factors that they don't (and shouldn't) adjust for, making many of the positions inaccurate if not irrelevant.

Frankly, I'm surprised Avatar is doing as well as it has been though. Being a good movie is besides the point, I just didn't think this type of movie would find a wide enough viewership to pump the numbers so high so quickly. With Titanic it was totally understandable - that movie had extremely wide audience appeal right from the start.